Once Upon a Cup / Identity and Package Design

Once Upon a Cup is a small business in the UAE which sells coffee/espresso cups. As a lover of cute animals and coffee, my client wanted a logo that married the two—what I arrived at was a friendly bear whose nose doubles as a coffee cup. The packaging illustration reinforces this theme, with two adorable forest animals enjoying the sunrise and each other’s company over cups of coffee. This is also a nod to the UAE custom of serving coffee to guests.

Identity, Concept, Packaging, Illustration